Brand Standards

As an employee or partner of the WyoTech brand, you’re joining our legacy: One that’s positioned WyoTech as a frontrunner in the Automotive, Collision/Refinishing, Diesel, and Welding industries. 

More than a trade school, WyoTech is a champion for the trades. In addition to training our students to enter their chosen industry, we advocate for trade education within our community, the government, and with families across the nation.

WyoTech students are true renegades, daring to veer off the traditional path of four-year education in pursuit of a passion for their trade.


When students walk into our shops, they’re expected to uphold a certain level of integrity in their words, their actions, and appearance. 

These brand standards are the way we uphold that same level of integrity with our brand, and honor the WyoTech vision of having the best training, the best experience, and the best outcomes for our students and industry partners.

How to Use
Brand Standards

We believe you need to forge your path in this world of ours and brand yourself proudly.

This is our brand—and what you’ll find in these standards will help you carry forth our mission, vision, and values.